Photo Books – New Black Background Option!

Our photo book product has always been one of the most ordered items and an abolsute favorite particularly for our event photographers and their clients. One of the most popular items just got a whole lot better …

photobooks 300x189 Photo Books   New Black Background Option!

Originally, when ordering a photo book, clients had the option of choosing one of 5 different colors for the cover and back of the photo book and adding up to 49 images which would be printed inside. Each of these internal pages would have a white background and allow for black text.

We have now added the option of selecting either a white or black background color for the internal pages of your photo book! If the new black background is selected, text will be printed in white on these pages making for a fantastic impact.

As always, your feedback and suggestions are always welcome so feel free to share your comments on this page or contact us directly if there's something you would like to see added to the Photostockplus service.

If you would like to stay up to date with all of the latest updates, be sure to subscribe to our blog or follow us through Facebook or Twitter!

Enjoy the new black background photo books! I have to say, they really do look great 😉

Ilan Artzy
President


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Upcoming Evening Photo Webinar: How To Sell More Stock Photos

310810title 300x24 Upcoming Evening Photo Webinar: How To Sell More Stock Photos
310810titlesub Upcoming Evening Photo Webinar: How To Sell More Stock Photos

Our stock sales training webinar has already helped thousands of members increase their online photo sales and for the first time ever, we will be putting on an evening presentation!

We would like to invite you to this free online photography webinar this coming Thursday, September 2nd, 2010 at 8:00 PM Eastern where we will be focusing on some of the key elements affecting online stock photo sales and how you can take advantage of certain features of your Photostockplus account in order to increase sales and broaden your overall photo buyer reach. Register Now!

andrew Upcoming Evening Photo Webinar: How To Sell More Stock Photos

Hosted by our head of marketing and sales, Andrew Fishman, methods will be discussed in detail on how to use your Photostockplus account to its fullest in terms of online stock sales while giving you an inside look at such things as:

  • How Images are Rated
  • What Type of Images Sell
  • Pricing Your Stock Images
  • How the Search Algorithm Works
  • Optimizing Photo Keywords and Descriptions

 register Upcoming Evening Photo Webinar: How To Sell More Stock Photos

As our first evening webinar, seats are filling up quicker than ever. If you are interested, be sure to put an 'X' in that calendar and reserve your seat today!

title3 Upcoming Evening Photo Webinar: How To Sell More Stock Photos

We are currently running a series of free educational webinars catering to both new members and users looking to learn specific functionality or some of the more advanced features of our service.

As space is limited, we encourage you to register and reserve your seat for the upcoming webinar(s) of your choice today!

Webinar Date Register
Intro to Photostockplus Sep 9th Register
Advanced Event Marketing Sep 16th Register

 For an up to date schedule and more details on our current webinar series, head on over to our Webinar page!

 webinars Upcoming Evening Photo Webinar: How To Sell More Stock Photos

We look forward to seeing you at one of our upcoming webinars! If you have any questions in the meantime, please don’t hesitate to contact us!

Best Regards.

Ilan Artzy
President


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Take Sharp Pictures Even Without A Tripod

Camera shake is the one of the main reasons why most photographs are ruined. There are often times when, in order to get a good exposure, the shutter has to stay open long enough to let in sufficient amount of light. While it is still open, the camera has to remain steady otherwise the picture will come out blurred due to the involuntary movements caused by your body. One of the worst things a photographer can feel is taking hundreds of pictures of a once in a lifetime occasion only to discover most of them are blurred because he did not take any steps to prevent camera shake.

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Chromatic Aberration and How to Fix It

There were times when I would take pictures and notice some purple or blue edges around my subjects. I didn’t have a clue what these were, much more how to get rid of them. When a friend pointed out that they were called ‘chromatic aberrations’, I got worried because it sounded serious like some sort of camera disease.

Chromatic aberration (commonly known as ‘purple fringing’ or ‘color fringing’) occurs when the lens fails to focus all the different wavelengths of light in a certain focal point.

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The Magic of Night Photography

Have you ever looked at your surroundings at night and thought to yourself that it is very beautiful? The city lights look like stars, the car lights on the road zoom by like ribbons of red and white and shop signs are all lit up in neon colors. The night scene exudes moods that vanish with the light of day. It can be magical, mystical, vibrant, or ominous, among many other things and you want to capture it forever in a photograph. You are certainly capable of taking great night shots, especially after learning some quick techniques. But check your digital camera first and find out if its settings can adequately capturing night scenes.

IMG 7416 300x200 The Magic of Night Photography Copy of Sep sunset 25 300x200 The Magic of Night Photography

 

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Stock Photography – Are you on the Buyer’s Schedule?

There is a commonly overlooked timing factor when shooting stock photography. Often times, photographers will take seasonal shots within the season itself like a box of chocolate in February and a snowy landscape in December. If you are looking to sell stock photography, this is the biggest mistake you can make. You’re too late!

A large market for stock photographers is the magazine industry where a photo buyer’s needs tend to be anywhere between 3-4 months earlier than the actual period. For example, a summer issue for a magazine needs to be written and prepared months in advance for it to be ready for a summer release. They need the shots when they are putting the magazine together, not once the final draft is being duplicated.

In order to assure your best chance at selling stock images, you have to get onto the buyer’s schedule and provide these seasonal shots much earlier.

January – Mid-March

Girl watering Spring flowers1 300x200 Stock Photography – Are you on the Buyer’s Schedule?Exersise1 300x200 Stock Photography – Are you on the Buyer’s Schedule?

Generally, this is when buyers are looking for materials for their spring issues. Get out there in the first few months of the year and start thinking of anything spring related:

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New and Improved Coupons Are Here!
coupons New and Improved Coupons Are Here!

Client coupons have always been one of the most used and popular marketing features with our photographers here at Photostockplus. They are a fantastic way to promote your business and entice new and repeat customers to purchase your images and custom photo gift items. And who are we kidding, everyone likes a little freebie once in a while am I right  …

We have taken this popular feature and kicked it up a notch giving you added flexibility and control over even more details than ever before! Take a look at the bottom screenshot of the new coupon creation page which includes 2 new highlighted features which will be explained in this post:

couponnewfields1 New and Improved Coupons Are Here!

 

Minimum Order Capability

One of the comments we've received from our users is that they wanted to be able to set a minimum order before clients can redeem a coupon. Consider the wait over. The first of the 2 new fields we will be discussing is a minimum order amount field:

minimumorderfield New and Improved Coupons Are Here!

This custom field allows you to set a dollar value as the minimum order needed in order for a client to use the coupon. For example; if you create a new coupon with a value of $10 and enter a minimum order value of $50, clients will only be able to use these coupons on orders with a total amount of $50 or more.

If you do not wish to place a minimum order amount, you may leave this field blank. You should take into consideration however that anyone would be able to use a $10 coupon on an order of $10 or a few pennies more which a fair chunk of it would probably be actual product and shipping cost with a small portion of it your actual profit. In this case, you would loose money on such an order by providing these types of coupons.

To avoid this, we suggest always using this minimum order amount and setting it a few times that of the actual coupon value, making sure the coupon can never surpass your profit and put you in a situation of loosing money on an order.

Minimum order amounts are a great way to encourage larger orders from your clients and the small discount will easily be worth that big order!

Unlimited Use Coupons

Previously, each coupon you would create would generate a unique coupon code. No two clients would be able to use the same coupon code for different orders.

While this helps in controlling your coupons, this can also limit things on a larger scale. As an example, if you are at an event and would like to pass around printed coupons to the audience, each coupon would have had to have a unique code printed on it making mass printing and coupon creating a nightmare.

With this new feature, you can now set a coupon as an 'unlimited use' coupon which will create a single code with the same parameters making it easy to distribute and re-use as many times as you want without having to re-create individual coupons or keep track of hundreds of codes:

unlimitedusefield New and Improved Coupons Are Here!

When creating a coupon, simply tick the box to set the coupon as 'unlimited use'. In this situation, the 'quantity' field must remain as '1' since only 1 code will be generated. If you set a different value for 'quantity', the system will automatically set it back to '1' so really, there is no way to mess this up 🙂

This feature is perfect for larger scale event photographers or even on a smaller scale where you may see yourself creating the same type of coupon over and over again.

One thing to keep in mind with this feature is that the 'minimum order amount' field is very important. As mentioned previously, you always want each coupon to assure only being applied in a situation that is profitable for you. Setting the minimum order amount a few times that of the actual coupon value should do the trick. Not setting these values can run you into trouble. For example, with an unlimited-use coupon of $20 and no minimum value set, a client can split up a $100 order into 5 orders and apply the coupon to each one, making his shopping spree completely free! This is easily avoidable by making it a habit of always setting an appropriate minimum order value.

We hope you enjoy the new features and as always, your feedback and suggestions are more than welcome so feel free to comment on this post or email us directly if there is a feature or function you would like to see added to Photostockplus!

Many new updates coming soon along with some great articles so if you haven't yet, be sure to subscribe to this blog or follow us on Facebook or Twitter

Ilan Artzy
President


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New template available!

Photostockplus has released a new template for Gold members. This elegant design will appeal to wedding photographers who are looking to add dynamism to their site. Gold account holders can now choose from 30 additional template designs.

20100802 pro gold wedding v1c 1024x916 New template available!

Changing your storefront template

To use this template, log into your account, click on “customize website”, then click on “select a store template”.

Changing your event templates

To change the template of a specific event, go to “event albums”, then click on “edit” next to the album and scroll down until you see “Select template”.

Pro vs Gold membership

Photostockplus offers 2 types of account; Pro and Gold. For event photographers, we recommend a Gold account as it comes with much more flexibility and functionality. Our Gold members get unlimited event storage, increased marketing tools and our professional last look cropping allows you to take your business up a level and help differentiate your brand. Gold membership benefits include:

  • Enhanced  template design (the ones that say “Gold” in the customize website section will be unlocked)
  • Multi image self fulfill (offer products that include more than one image)
  • Add pages to your website (you can add any content you want on these. They become a part of your site)
  • Perfect crop (perform last look cropping based on ordered products aspect ratio for each image that is ordered)
  • Additional music
  • Unlimited event space (10 gig stock limit)
  • View clients favorites (great for follow up marketing, you can double your sales using this feature!)
  • Upload your own templates for self fulfill 

 

Click here to find out more.


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Painting with Light

Light painting or light drawing is a fun and effective technique to let loose your creativity. An ordinary flashlight can be your ‘brush’ to ‘paint’ your subject and make it appear something more than it usually looks like.

There are a few things you’ll need to make light painting work.

Your camera should be capable of taking long exposures – how long depends on what you plan to shoot but a shutter speed of at least 5 seconds is enough to light paint a nearby object.

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Where to Get Photography Lessons

If only we knew how to take good pictures the moment we cradle a camera in our hand. An expensive camera, all the latest accessories, a pretty scene, these are not a guarantee that your photographs will come out great. Most beginning photographers are misguided into thinking that just because their camera is top of the line, it will produce stunning shots every time they press the shutter button. Unfortunately, that is not the case. How good a photograph is mostly based on how good you are as a photographer, regardless of camera brand or model. Although, the quality of high end DSLR would be better in terms of clarity and fineness compared to a cheap point and shoot, in the end the ‘awesomeness’ of a shot depends on the person, not the gadget. How do you transform from a person who takes dull snapshots to someone who can show the extraordinariness of an ordinary object or scene? There are ways and means to learn how to take good pictures and these can be found just near you.

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