Lab Alternative – Gov Grants to keep you rolling

Hi,

wanted to do a quick follow up during this difficult time and provide some links to small business stimulus options. I have also posted my email from March 23rd below in case it was missed. Things are pretty crazy right now, but It is important to stay abreast of government programs and assistance that may be available to you. Its also important to maintain your website and be responsive to clients needs. We will get through this and how we conduct ourselves at this time may play a powerful role on how our clients interact with us in the future. 

The labs are currently not shipping orders, so you should be setting up self fulfill or digital download options.

It is important to make this switch now, as the labs are currently not able to remain active due to virus concerns and we are not sure when they will be able to start shipping physical products again. If you need help changing price groups or setting up a self fulfillment line please reach back to me. It's pretty straight forward to setup a new pricing group in the admin section with the  "Pricing" link in the blue left menu when logged in and then "Album Pricing" and switch to the new price group. Note that we do have bulk pricing for multi image downloads and this is a great way to incentivize larger digital download orders.
 
We are continuing to explore marketing opportunities

Many of our clients are running discount mailers for old digital files and seeing a flow of orders coming in. Right now people are home and are still engaging online. There is still money to be made. You can easily export emails from our backend in order to run mass mailers with companies like Mail chimp. They actually run free programs for list of under 2000 names. It's also a great time to work on marketing, design updates, social media, website text, automated email follow up strategies etc. I'll be sending more emails to elaborate on these ideas.

You need to plant seeds and continue your marketing
On our side we are working on an internal mass mailer program that we hope to be able to complete so you don't need to outsource your mass mailing down the road. It will have some really cool integrated functions that will make marketing a breeze.

Government loans and grants to look at:
 

Independent Photographers and small businesses. The pay check protection program probably applies to you. Make sure you take advantage of it. The loan will be fully forgiven if the funds are used for payroll costs, interest on mortgages, rent, and utilities (due to likely high subscription, at least 75% of the forgiven amount must have been used for payroll). Loan payments will also be deferred for six months. No collateral or personal guarantees are required. Neither the government nor lenders will charge small businesses any fees.

$10,000 emergency grant – no obligation to repay the grant
In general, all of the following entities that have suffered substantial economic injury caused by a disaster provided they were in existence on January 31, 2020: Businesses with fewer than 500 employeesCooperatives, ESOPs, and tribal small businesses with fewer than 500 employeesSole proprietorsindependent contractorsMost private nonprofits

 
Please feel free to email me back to share any ideas, opportunities or concerns that we can address. 

Ilan Artzi
Director of Operations

 


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Corona virus update – An important message to our high valued clients

An important message to our high valued clients,

The Corona virus is creating a new reality for all of us very quickly.

We have just been informed that our third party core lab is closed as of today until April 3rd and possibly longer.

We have options. Many of you already use our self fulfill platform and alternatively a full digital program can be put in place.

If you are using our partner lab, we urge you to implement a temporary new price group for digital and self fulfill products only. The world is going more digital and we already have many clients who have been successfully running pure digital delivery models.

Our core team has been working remotely together for over 15 years now and are available to assist you. If you want to discuss mailer strategies or need help implementing the digital pricing, please reach out to us. Clearly events are mostly shut down now but digital buying is still happening and some of our clients have already started doing marketing mailers and are seeing orders come in.

Going forward our thoughts are on putting together plans to help us come back stronger to help make up for lost gains. Many of you will likely have time to work on marketing concepts that may include how to bring in new business, how to maximize on current business and how to improve over all. Improving marketing and promotion services to allow for a market edge when the time comes. We like to hope it will be weeks ahead, but months are seeming more likely.

We have an entirely new email platform in development that will allow an amazing amount of power to our users. Feel free to reach out directly to me with this email and we can schedule a call if you would like to help in development. I am happy to discuss ideas you have and how we can maintain a competitive advantage when things come back to normal.

In the meantime stay safe. Stay positive and stay hopeful for a speedy recovery for all.

Ilan Artzi
Director of Operations


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New Holiday eCards Available!

The holiday season is here! While the time off, superb food and great company await, why not send out a holiday eCard from your Photostockplus account wishing a great holiday season to your clients and loved ones!

We have 2 brand new Holiday themed eCards available for you just in time for the holidays:

ecard1 New Holiday eCards Available! ecard2 New Holiday eCards Available!

To send an eCard with a custom holiday message through your account, follow this quick tutorial for a step by step guide:

http://community.photostockplus.com/tutorial/marketing-tools/e-cards/

Now is the time so get cracking and send out those holiday eCards!

President
Ilan Artzy


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Die cut wallets and reduced pricing

Photostockplus.com is pleased to present a new line of dye cut wallets in time for the Senior Season. The new dye cut images are delivered in sets of 8 on pre cut 8X10 sheets. Individual images pop out with ease to deliver a 2.38X3.38 image with rounded corners. Your cost for 8 Dye cuts is $2.99 for Pro color corrected prints and $2.79 for non color corrected prints.

* In order to begin selling the new dye cuts simply add them to your price groups and set your markups.

The old wallets are a separate product that is still available. Due to savings seen with our new supplier we have reduced the pricing on the regular uncut wallets that come in packs of 4. They will now be $1.39 and $1.19 respectively as opposed to the $1.99 and $1.79 pricing that was in place before. The price change will affect your final prices and will change the final price of any packages you may offer that include them. If you need to keep your final prices the same, we recommend you login and raise the price of your markup with the equivalent amount of savings to maintain the same price for your clients.

We hope the savings and new product will help with the success of your senior photo sales and we wish you a great season!


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