How to Market and Sell Event Photographs


There are several ways to market your services. One of the easiest and cheapest ways to get the word out is by distributing flyers in full color with a few of your best photos covering a range of events and calling cards. Include details of the services you offer, your contact details and the address of your online portfolio for prospective clients to view the other samples of your work. Also include information that your images can be purchased online as stock photographs. 

event5 How to Market and Sell Event PhotographsAnother easy and cost effective way to advertise your services is through social networking. By tapping into popular social media sites such as Facebook and Twitter, you can share updates and sample photos to a large number of people all at once. 

Selling your images is not as complicated as it seems. It’s a matter of knowing what your options are. Aside from the most obvious, which is being hired to take photographs for various functions and events, selling on-site prints at different events is one of the simplest ways to make extra money. Yet it holds the biggest potential and possibility since the advent of the world wide web, stock photography. 

event4 How to Market and Sell Event PhotographsAs much as possible, establish yourself as an official photographer for an event and set up a booth with an assistant with tools such as a computer and printer to enable you to print out on-site photographs to allow other spectators and attendees to purchase your prints. Always make sure you give out calling cards and flyers to anyone that shows interest and could be a prospective client. 

There are literally a lot of online sites to choose from where you can upload your stock images and you’ll be amazed with just how much income an image can generate. It’s a lot easier nowadays, you don’t need special software to upload and sell images and you have the flexibility to choose just how flexible your copyright agreement with the various sites can be. Our site, PhotoStockPlus, specializes in events photography which makes it really easy and straightforward for both the photographer and the buyer.


event1 How to Market and Sell Event PhotographsPhotoStockPlus has an annual membership fee with lots of options to choose from on what type of membership you’d like to have. Usually this would include a 500MB printing account that can easily store about 10,000 images. We give periodic webinars that offer you tutorials on a range of topics that help you maximize the use of the site among other things. Aside from this, there’s a watermark tool that will identify your images as your own. It also offers continuous helpful weekly tips and tutorials related to the trade that will enhance your skills. 

Being an event photographer is not easy. But it offers you flexibility in your time, you’re your own boss, and you get to do what you love the most. There is so much potential in earning from photographing events, there is practically an event happening everyday. As long as you work hard, keep developing your skills, knowing what your clients want, and always do quality work. With all this, you can never go wrong.


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Essential Tips in Sports Photography

Sports photography is one of the most challenging fields in the craft. It has to capture the pure essence of victory and defeat among the athletes chosen as a subject. The image should be able to reflect the time spent in practice to the actual performance and the glory of winning and the bitterness of losing. The events in sports photography are not random occurrences and a sports photographer is always at the right place, at the right time and ready to capture a rare moment that can happen in an instant. It takes more than just being present with a camera at any major sports event. You’ll need cunning and a practiced eye as well.

Here are a few helpful tips in getting you started on your way to becoming an accomplished sports photographer:

sports11 Essential Tips in Sports PhotographyKnow your sport -you have to literally be familiar with the sport you plan on covering. It is necessary that you know more than just the basics of the sport, and ideally be well enough to play it yourself. It’s helpful to know the strategy and the rules of the game to know when athletes are performing considerably well. Knowing the sport you are covering means you are familiar with the structure of the game .It helps to be able to be in the athletes’ shoes and predict what next move is coming. As the saying goes, sports is not just about being physical, it’s a mind game as well. You constantly have to be at the edge of your seat anticipating every move to capture that one in a lifetime moment that could be in the annals of the game’s history.

Keep an eye out for the player that offers more potential to give you the perfect photograph – with everything happening so fast in every sports event, it’s difficult to keep abreast of everything that’s happening around you. Focus on specific players such as the crowd favorites to get some key shots, but don’t forget the rest of the team. Try to capture images periodically in between stretches of a given time. Don’t dwell on the good shots you missed, instead focus on what’s happening at the moment.

Get into the rhythm of the game. Learn to switch your attention from one player to the other. Keep to where the action is. Usually the best photos are captured during these moments. Once you fall into the rhythm, opportunities will just fall into your lap.

Know your equipment – whether it’s a professional sport event your watching or your child’s Karate match, make sure you come already acquainted with your camera. Practice makes perfect. You can learn valuable tidbits by volunteering your services at any relative or friends sporting event. So when the time comes that you’re going to start using your skills, you’ve got a lot packing.

For team sports, divide your attention between the key players and the other players. Every team member contributes to giving you the best images, that’s why it’s called a team sport; everyone contributes to the success of winning. 

sports5 by jmgriffin cr1 Essential Tips in Sports PhotographyBe prepared – always anticipate what could come next. Make sure you remove you lens cap, adjust your ISO setting, check your flash, check if your battery is fully charges, clean your lens, etc. Rare moments are just that, rare. In sports events, remember that you are not just a spectator, you may just be there to record one of the land mark moments that makes and athletes career and alter the history of sports forever.

Consider the weather conditions and prepare for either the glare of the sun, wetness of rain or the dampness of dew. Whatever may come, make sure your equipment won’t let you down.

A DSLR camera with a telephoto lens is a must for serious sports photography. A simple point and shoot camera just won’t cut it. It’s mainly for portrait shots and it would be handy for shots before and after the game. Fast moving shots are best captured by the former. A lot of people are frightened with the very thought of a DSLR camera. In actuality, it works pretty much the same way as any point and shoot camera when set in fully automatic. The main difference is, it offers a lot more flexibility in features and characteristics that you won’t get in a simple point and shoot.

Anticipate shutter lag – when you click on your shutter button, it may take a few milliseconds before the shutter moves and the image is recorded. This tiny span of time might cause you to miss capturing that crucial moment of action. Be very familiar with your camera beforehand so you can anticipate shutter lag and compensate for it during the event. It is often most obvious when you’re using the camera’s auto focus. To avoid this, use manual focus instead and half-press the shutter-release button so that the focus is locked on a certain area.

sports31 Essential Tips in Sports PhotographyShoot the fans – the audience is a huge part of the world of sports and more often than not, images of fans can provide a great glimpse into what the sporting event is all about. Whether it is a close up shot of a man rooting for his team or a large crowd in the bleachers, you can capture several instances of energy, excitement and tension.

Sports stir many emotions for the audience. The same goes for the images that you capture. They live long past the athletes themselves. It may well be the very core of an era. This is the type of impact you aim to achieve through your work. Whether it’s victory or defeat that you’ve captured, each image should inspire for many years to come.

Location and timing – luck has nothing to do with sports photography. Being at the right place, at the right time is already a given, it’s how you position yourself and how observant you are when it comes to anticipating what could happen next.

Don’t be shy when getting permission to get yourself in place to capture great shots. The worst thing that could happen is that they’ll say no. But it never hurts to ask. Not all side lines in every sports event is reserved for the media. For smaller sports events you have to learn to know where to position yourself for better access to those goals, three pointers or hole in ones.

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Tips on How to Turn Abstract Concepts to Effective Stock Images

The stock image industry is filled to the brim with all kinds of images that cater to a global market. The intent is to cover the customers’ image needs. A lot of these are for straightforward images such as product shots but there is also a huge market for images that present an abstract concept, such as a visual representation of the concept of ‘business’ or ‘health’.  Oftentimes, these kinds of shots are harder to capture since you are trying to transform an idea into something more concrete, which is the image. The following are three popular abstract concepts with helpful tips on how you can create stock photos that represent them:

concept1 Tips on How to Turn Abstract Concepts to Effective Stock Images1. Love – put your own spin to cliché images that show the concept of love such as people hugging or kissing, red paper hearts, heart balloons, chocolate hearts and the like. Although your image may be perfectly exposed and composed, it could get buried under the thousands of similar images from other good photographers. Instead of a young couple kissing, why not make it an old couple instead. Instead of composing some chocolate hearts on a white background, why not have someone about to eat the chocolate heart instead. By going a step further, you are separating yourself from the pack. Keep in mind that the concept of ‘love’ has many levels, such as ‘familial love’ and ‘romantic love’. Try to compose shots which portray various kinds of love.  Examples of images that convey ‘love’ are a father holding his baby, a child and her pet, and a mother hugging her elderly parent.

concept2 Tips on How to Turn Abstract Concepts to Effective Stock Images2. Health and Fitness – nowadays, people of all ages are very health conscious and there are millions of products and services that offer the concept of a healthy lifestyle. The concept of good health is dear to our hearts and images that convey this are widely popular. When creating a shot, first imagine what you would consider as promoting health and fitness. Common topics would be diet and exercise so the next step is to use a subject or shoot a scene that shows this. People jogging, vitamin pills, gym equipment, and healthy looking people exercising are some examples. Again, the trick is to avoid shots similar to what others are offering. Play with your camera angle, the framing, the depth of field, etc. to further push your concept.

concept3 Tips on How to Turn Abstract Concepts to Effective Stock Images3. Work/Business – the most common stock images that show the concept of business are people in business attire, briefcases, office desks and handshakes.  There is nothing wrong with having a good quality stock image that shows any of these examples but you must remember that the competition has similar images of their own. To add your own creative touch, why not make use of workers that are less noticed and who normally do not wear business suits to work such as fishermen or construction workers.

Whatever concept you are trying to present, always keep in mind that these are for stock and as such, need to have commercial and resale value. Customers should be able to use them to promote their own products and services. Also the idea should be immediately clear to the customers and not make them wonder what is the message you are trying to get across.

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Photographing Fruits and Vegetables

bananas Photographing Fruits and VegetablesAre you at a loss for a subject to shoot? Why not pick some very common subject matter and see if you can present it in interesting ways? Challenge yourself with little exercises in composition, lighting, and creativity. What better way to do this than to start by photographing common vegetables and fruits. They make such great potential subjects because they come in so many varieties, from long purple eggplants to broccoli sprouts that look like miniature trees; from small bright berries to giant watermelons. They are also very accessible. You can get them in the market, if you don’t already have them in your refrigerator. Among other things, you can mash, slice, dice, puree, cook, chop, carve, squeeze, or shred them.

Fruits and vegetables are usually full of fascinating textures, shapes and colors. By using strategic composition and lighting, you can show them off successfully.

peppers Photographing Fruits and VegetablesClose up or macro shots, for instance, will direct the viewer’s eyes to the intricate details. These details may not be obvious or even interesting if seen at a regular distance. But by showing how the fruit or vegetable looks like up close, then the viewer gets to notice and appreciate what he or she would normally miss. The skins or surfaces are usually textured and peeling or slicing them off will show further details and textures.

These objects also make fantastic still life subjects. You might have noticed a lot of still life compositions of fruits and vegetables in other art forms, especially in painting and drawing. They allow the artist to practice capturing how they catch the light, how their varied shapes and forms flow in the frame, and how their colors complement each other. Aside from all these, they are universally recognizable. There is no need to explain what they are, so the artist is free to simply depict the beauty of their existence.

Fruits and vegetables can be photographed in the studio or indoors where lighting conditions are controlled and onion Photographing Fruits and Vegetableswhere they have been rinsed to remove specks of dirt. But shooting them outdoors, still clinging to the stem or root and a part of nature, is another effective way of portraying them. Taking advantage of it being in its natural habitat and soaking up the sunlight can make for some wonderful shots.

There are many ways to use lighting to show off the best features of fruits and vegetables. Window light is a great light source especially for still life shots since indirect sunlight, plus sidelighting, can introduce mood and drama. Intense light might make fine details disappear but can also make strong patterns more prominent. Backlighting can turn them into silhouettes or can illuminate them better especially if they are transparent or not very opaque.



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More Tips on How to Turn Abstract Concepts to Effective Stock Images

In the world of stock photography, it is ideal for buyers to have access to commercial images that represent their need, whether that is an image of a bicycle or one that represents a concept. As stock photographers we would find it easy to take photos of actual objects because they are visible, tangible and therefore we can take an actual image of them. Yet how about abstract ideas and concepts that we know exist but not in the physical sense? To portray them in an image would take skill and preparation because your image needs to send a message across to the viewer. In a previous article we wrote about three abstract concepts and how they can be manifested in a photograph. Let us look at more abstract ideas and find out how they can visually appear as well as the cliche shots to stay away from.

concept4 More Tips on How to Turn Abstract Concepts to Effective Stock Images1. Joy/happiness – an effective exercise is to visualize the concept. What images enter your head when you think of the word ‘happiness’? People smiling, laughing and celebrating are common visuals. Try to think further to imagine what they are celebrating or smiling about. You can have a photo of a person smiling, which would be fine but generic, and you can also have a person smiling while looking at a child playing. The second image includes the reason for her expression and gives you even more concepts that you can include in your keywords such as 'child' and 'play'.

concept5 More Tips on How to Turn Abstract Concepts to Effective Stock Images2. Peace/serenity – sometimes an image does not have to show an actual scene or subject to convey a certain concept or emotion. Abstract images can be very effective to represent abstract ideas. When we think of peacefulness, a calm sea or landscape might come to mind. But an image that shows only shapes and colors such as shades of blue can evoke a strong sense of tranquility in us. These abstract photos would be ideal for PC wall papers, magazine background design for text boxes and even actual prints for display.

concept6 More Tips on How to Turn Abstract Concepts to Effective Stock Images3. Wealth – money is the first thing we picture out when we think of wealth. Images that show coins and bills are a dime a dozen in the stockpile. For your image to have a edge over the millions of other photos that also show money, your composition must be more unique and should send a message across to the viewer. For example, you can have a straightforward shot of a pile of bills. You can also be more creative and have a hand sticking out from the pile of bills as if someone is drowning in money. You can also have a shot of a dollar bill with one end burning up in flames. For more impact, make that a hundred dollar bill if you can spare it. To play it safe you can add flames to the bill in Photoshop or other similar photo editing program.

Whatever stock image you plan to shoot, make sure it sends a strong message of the abstract concept, that it has your creative touch and that it displays great composition and proper lighting.



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Photographing Jewelry for Commercial Use

Jewelry is a subject often used in commercial photography. They are often seen in print ads, e-commerce shops and stock photos and they always appear to be all shiny and glittery. What is not commonly known is that a whole lot of effort has been placed to get those stunning shots. Jewelry is one of the most challenging objects to shoot, often being very small and made of metal or crystal, therefore having highly reflective surfaces. 

jewelry11 Photographing Jewelry for Commercial UseIf the purpose of the jewelry shots is for commercial use, then it is essential that the shots be perfect, especially in online stores where consumers buy the products based on the visual impact of the photographs, rather than that of the actual pieces. No matter how pretty or expensive the jewelry item is, if it is presented poorly in a picture, then online buyers will be turned off from purchasing the product. 

When photographing jewelry, there are three main things to consider:

1.Proper lighting is crucial – it can’t be stressed enough how important the lighting setup is to getting great jewelry shots. Pieces have to be very well and evenly lit, with hardly any shadows. It can be easy to get blown up areas since gems and metals are highly reflective and bounce back the light. A light tent is a great way to diffuse the glare of the light while softening the shadows as well. Although you can buy a light tent in camera shops, you can also make one yourself with a few cheap materials. 

You must also remember that each jewelry piece is different from the next and therefore, the lighting varies as well. A diamond ring is lighted differently compared to pearl earrings in order to show it off best. Surfaces may be opaque or translucent, glossy or matted, smooth or faceted, etc. Knowing how to light jewelry properly is a result of practice and experience and this brings me to the next point:

jewelry2 Photographing Jewelry for Commercial Use2.Experience is the best teacher – it takes lots of practice to achieve good and consistent results when shooting jewelry. There are so many things to consider, from the cut of the gem to its size, kind, brilliance, opacity, color, and so on and so forth. Jewelry items are all shaped differently as well, and one must know how to present each piece in the best way possible. Although you can use guides and tips from photo books, other people or the internet, there’s a whole lot more to learn from constant practice, from trial and error, and from experimenting to find out the ways that lighting and set up can wholly capture the beauty of the jewelry piece. 

3.Use a capable camera and lens – a camera with a good macro lens or a macro mode would be satisfactory although ideally a high quality macro lens can best do the job.  Since the camera must not get too close to the jewelry because of the possibility of reflection, a good macro lens can capture pin sharp details and high magnification even from two feet away.  A great macro lens may cost a lot but it can truly deliver and if you constantly take jewelry shots for commercial photography, investing in this lens might be a good idea. 

4. Use a model – you can shoot jewelry by themselves on a platform or in their case but you can also make use of a model to give customers an idea how the jewelry would look on the body. For instance, you can have a close up shot of an earring dangling from an earlobe or a watch around a wrist.

jewelry31 Photographing Jewelry for Commercial UseAdditional tips when shooting jewelry:

• Use wax to make the jewelry stand. If you want a pendant or a charm to be propped up while you are shooting it, place a tiny ball of wax at the bottom of the jewelry to keep it upright. 

•Add sparkle or brilliance by training light directly on the faceted gem. Move this light around until the gem starts to shine in certain areas without causing severe blown out highlights. There should also be a light on each side of the jewelry, separated by the light tent. 

•Create reflection for added visual interest. A black reflection, for example, can be achieved using a high gloss black acrylic platform. 

• Use one light source to make pearls more round. Two or more could make the pearls appear flat. Position the light source above the pearls and you can use a clear/white high gloss acrylic platform as its base to get a soft reflection. 

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Is Stock Photography Suited For Me?

Weigh your options in the business of photography and try to decide if stock photography is one of them. Here are some questions to ask yourself to help reach a decision:

suited1 Is Stock Photography Suited For Me? Do my images have good composition? Are they nicely lit and free from visual clutter? 

Whether you are a seasoned or an amateur photographer, a blurry image is still a blurry image. Getting your images in any microstock site does not require you to be a professional. All you need are good images.  Stock sites have reviewers who peruse each and every uploaded shot before they are accepted in the system. If you plan to have each of your photos pass this rigorous test, learn to do quality checks yourself and be objective when analyzing your images. 

Is photography fun for me?

Photography is not all about money. If you are doing it for the money, then you are in for disappointment. It takes hours of patience and hard work to get the perfect images that would sell, not to mention post processing and getting them approved for uploading in stock sites. If this does not appeal to you, then it will definitely show in your work.

suited2 Is Stock Photography Suited For Me? Do I have adequate photography equipment?

The most important thing to have is a digital camera. For stock sites, your camera should be capable of at least taking 4megapixels. Having a digital camera is a great way for you to practice and develop your skills without having to worry about cost of film, developing negatives, and the like. Just remember not to be too trigger happy and always spare the time to go through your images and find out the areas for improvement. You will also have to learn how to use photo editing software since this will greatly aid you in the post processing stage so you can correct all the minor errors appearing in your photographs.

Can I spare some time to focus on creating stock images?

Whether you decide to upload in microstock or macrostock sites, make sure you upload only the best images you have. Check on the current trends, what are the images that sell the most, and always upload fresh images so that the clients always have new options. All these require effort and a certain amount of time devoted to building your stock portfolio, especially in the beginning when you are still making a name for yourself. 

suited3 Is Stock Photography Suited For Me? Do I want to earn from my photos?

Many good photographers take pictures because they love it and do not really think of the monetary aspect of it. If you are doing stock photography as a hobby and not as a main source of income, you might be satisfied with earning a few dollars now and then from your images. If you want to earn more than what would amount to spare change, you will have to be more serious as well and try to learn the tricks of the trade to get the most out of it. 

Am I willing to accept image payment of only a few cents each shot?

For some people, there is still that mindset that a photograph is certainly worth more than a few cents and microstock sites are harming the value of a high quality image.  For others, the low rates being offered in microstock sites is not considered an issue since there are thousands of potential buyers who can acquire the same image and these few cents will accumulate into hundreds of dollars over time. Your personal perception of how the stock system works will affect your decision whether or not to join stock sites.

Am I known professionally in the photography world?

Once you have already gotten the hang of the skills and expertise of being a good photographer and are earning a living out of it or are well-known in the craft, you might prefer having your images sold at macrostock sites rather than microstock.  Macrostock sites are much stricter with image quality and not just anybody can become a member. However, once you are in, you can sell your images at a much higher rate. Some people even choose to use the services of both microstock and macrostock sites. Just be wary about the sites that you decide to join because some have exclusivity quotes so read the terms and conditions carefully. 

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Learn from Your Photography Mistakes

There are thousands of little mistakes that can wreck a potential great shot and the following is a list of the most common beginner photographer’s areas of improvement and how they can be avoided or resolved:

Placing a horizon line in the middle of your frame – this will cut your image in half and can appear jarring to look at. Unless it was your intent for creative reasons that will surely enhance the shot, place the horizon line on a third of the frame instead for a more pleasing composition. This goes the same for both horizontal and vertical lines. 

Cutting off the top part of a person’s head or parts of the feet – have you ever seen those snapshots where the person is standing and smiling and everything seems just right until you suddenly realize the person’s feet seem to have been cut off at the ankles in the photo? Before pressing that shutter button, first check and make sure everything that should be in the shot is included in the frame. 

Here is an example:

cutfeetcomp Learn from Your Photography Mistakes

Forgetting to half-press the shutter release to lock in focus – when using autofocus, aim your lens at the subject and then half-press the shutter release button before taking the shot to lock in your point of focus so that it stays sharp. This is essential especially if your depth of field is shallow and you want a certain part of the subject to be in defined while the rest of the frame is blurry.

Placing a subject in front of a mirror or pane of glass then shoot using a flash – reflective surfaces will bounce back the light from your flash and cause flare and blown out highlights. This could ruin the shot beyond repair in post processing. To avoid this issue, you can position the subject against a different background or change your shooting angle so as not to include the reflective surface in your shot. You can also do without flash entirely and choose another light source instead such as window light or a lamp light. 

Shooting from too far away – another common error that budding photographers make is to shoot the subject from such a distance that it can no longer be noticed and appreciated. If your subject begins to blend in with the background, it is time to move closer if you can or use the zoom function if you cannot get any closer to your subject. Moving close to the subject not only gives it more importance, but this action also allows you to remove background distractions from the image frame area. 

Here is an example:

cropcomp Learn from Your Photography Mistakes

Placing the camera on an unstable surface – if you are in a situation where you have to let go of your camera (such as a self-portrait) and do not have a tripod on hand to keep it steady, you can be inventive and place your camera on a steady surface such as a table or the floor. BUT do not let your guard down for a second and place your camera on something that does not offer much support such as on an uneven ledge or high up on a stack of pillow, with the thought that it will only be for a few seconds. It does not take a second for your camera’s weight to shift, topple over and crack in several places. 

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8 Tips on Taking Great Shots at a Wedding Reception

A wedding event is composed of the preparations on the wedding day, the ceremony itself and the reception afterward. It is now time for the bride and groom to share their new marital status with all the invited guests. Everyone around you may be in a celebratory mood, but keep in mind you still have a job to do to capture and record the happenings during the wedding reception. Although this doesn’t mean you can’t have fun while you’re working. 

Here are some great tips on getting great and memorable shots at a wedding reception.

weddingcutcake 8 Tips on Taking Great Shots at a Wedding Reception1. Familiarize yourself with the wedding reception location before the actual event. This will get you acquainted with possible lighting issues you may encounter so you can bring the necessary lighting equipment you may need.  This will also give you an opportunity to pinpoint certain spots to position the bride and groom for posed shots. You can get your creative juices going for angles and also where to position yourself when photographing the bride and groom.

2. Get all the common ‘must have’ shots. One is the bride and groom’s first dance. Use the burst mode of your camera to capture a sequence of shots that shows the energy and emotion of the newlyweds as they dance. To add to the list is the father dancing with the bride as well as the mother dancing with the groom. Another ‘must have’ shot is the cutting and eating of the cake by the bride and groom. 

weddingchoco 8 Tips on Taking Great Shots at a Wedding Reception3. In covering the reception, include all major players in the wedding such as the entourage, the maid of honor, the bridesmaids and the best man. Refer to your shot list of the special people that you must have photos of. 

4. Be prepared for unexpected problems that may arise. Pack an extra camera body, make sure your batteries are fully charged, that you have enough memory cards, lenses and lighting equipment. Also consider the changes in weather conditions and bring back-up gear for that as well.

5. Be aggressive and confident but not intrusive. It is common to have a photographer covering all the intimate scenes at a wedding and it is surprising that most of the time, they are considered part of the scene. Remember that you were hired for the purpose of recording this special occasion and don’t be shy to gain prime positions or squeeze yourself in between guests and even family members to capture rare shots.

wedding cake 8 Tips on Taking Great Shots at a Wedding Reception6. Do not delete shots that you think didn’t come out good enough. With the advent of digital photography, you can recover images that appear over or underexposed. Post processing nowadays can make bland shots amazing so don’t rely on the camera preview to decide whether to keep an image or not.

7. Take advantage of the reception décor. The reception area will be full of decorations such as flowers, candles and balloons. Use these as props or as part of background interest to spice up your shots. 

8. Include close up shots of the food and the table setting before the guests start to eat, the wedding cake, the souvenirs and gifts. The bride and groom might be too busy to notice all the little details at the time and will want to see more of them later on.

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Helpful Ways to Make Money from Event Photography

Specializing in photographing events such as weddings, high school reunions, birthday parties, sports events, dog shows, etc., is one of the best ways to earn a living. There is minimal initial investment needed to get you started. Probably the most important factor that would make event photography profitable for anyone is the love of the craft. Everything else will fall into place with the proper initiative.

event3 Helpful Ways to Make Money from Event PhotographyOne of the most important aspects in succeeding in the business of event photography is having the cunning to know what events to cover. Keep in mind that the photographs worth taking are photographs worth keeping. These are photos people would want to keep and remember. The types of images that would be in demand are high quality images that guests or clients can’t take for themselves. This means that skill in the craft of photography is a must when venturing in the business.

A sure-fire way to make money for any event photographer is having means for on-site prints.  For many junior league sport events, not many parents have the know-how on capturing great images of their child while playing a sport. Another great advantage of being a photographer covering a junior sports event is that you can gain permission to have access to the sidelines where you can position yourself in a prime location to capture great action shots that parents wouldn’t have access to.

event2 Helpful Ways to Make Money from Event PhotographyAt larger venues such as games with a professional sports league or even an amateur sports league, there is always an opportunity to make money.  Be equipped with the right tools and be ready to hand out flyers and calling cards to any future client. Be very clear about the services you offer and be able to show the type of images you are capable of capturing.

Wedding photography is another lucrative event to cover. The style and technique used for a wedding event can be slightly more conservative, but you can certainly make use of your creative ideas during the reception and transitioning from the getting ready, to the church and to the reception. It’s important that you capture the details and take note of the key figures in the wedding aside from the bride and groom, entourage and parents. 

weddingbacks Helpful Ways to Make Money from Event PhotographyIt would be advantageous to be aware of competition and know the market value for your services. For example, set several packages per event, offer discount rates and added bonus shots that would make you a cut above the rest.

More importantly, find out what the demand is and create a niche. More often than not, there is a market for anything and everything as long as you can create a need for it. Be exceptional and professional in your services. Offer something other competitors do not. Be up to date in knowing what events are occurring and be there to cover it, all great shots can always be sold as stock photos in a number of online sites. One way of ensuring a continuous flow of income is constantly updating your portfolio with fresh shots weekly or with every event that you cover.

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