4 Sound Ways to Get Organized with your New Photography Business

When business is paired with photography, it can be both a pleasurable experience and a challenge as well. You will no longer be taking pictures just for the pure fun of it, you now have to also think and plan how to earn from your photos and services as a photographer. A business mindset is important since without it, your sales will surely suffer no matter how good a photographer you are. Here are 4 suggestions to help you make a smooth transition from hobbyist to pro: 

1. Put your business strategy in writing- this will work as your guide to beginning, organizing and making your business grow. It will contribute in evaluating how feasible your business will be in the current market. Planning your business strategies and jotting them down will also aid in achieving your goals. This will also assist you in identifying the important economic factors of your business, it will help you recognize the financial necessities of your business, evaluate your resources, and give you the initiative to balance your means to obtain your venture capital for the business, This will lead you to You can then begin to determine the financial restrictions and status of your business. Once establishing business strategy, you can begin to identify your possible customers, establish a step by step schedule and determine reasonable fees or costs and map out your advertising and promotional campaigns. 

2. Determine your legal business characteristics in legal terms – every continent, country, state and city have specific rules when it comes to businesses. Depending on your locale, check the laws and bylaws of your area in relation to your business through your local county clerk. If you are not too well versed about legalities and legal jargon, you can ask for help from a lawyer or a friend or relative who can help you go over any legal issues.

3. Start a business account with your local bank – always keep business and personal finances separate. This would include debit and credit cards as well as PayPal accounts if you have any. Use a separate credit card for your personal use and for your business use. For using the start-up capital for your business as the initial deposit for your business bank account, keep track of whatever the incomings and outgoings are pertaining to the business. Aside from the regular bank statements that are sent to you, it’s also advisable to keep a ledger to record your business finances.

4. Check zoning restrictions in your area – before starting your business full blast, make sure you check on the zoning restrictions in your vicinity especially if you have a home-based setup. You will be having clients over at your home for a photo session and this may be something your neighbors may consider a disturbance. 

Coming soon are more tips to help you with your new photography business. Stay on the lookout for it!


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Getting Into the Business of Photography

Just about anybody with a sharp eye for unique images, the right equipment and film and outstanding technical skills can create great photos. Making photography your main source of livelihood will take more than just knowing certain techniques and skills, you must have the proper mindset to make any business to work. For your business to be profitable and lucrative, it is also helpful to familiarize yourself with the legal, financial, administrative and marketing aspects of venturing into putting up your own photography business.

Photography is a broad and extensive professional field that can, more often than not, be very competitive. The competition spans from part-timers that freelance for the daily local newspaper to big wig photographers that command astronomical fees. One way to stand out in the crowd is to find your niche and be good at it. For example, by specializing in pet portraiture or wedding photography, there is a bigger chance potential clients will contact you since they know you are good in that particular area.

Working at home has its advantages. This enables you to work on a wider spectrum of subject matter such as fashion, portraiture, underwater, product and event photography. You can also do freelance work as a photo journalist for local or national or internationally syndicated newspapers and magazines. Working in a studio also has its perks. Your equipment will not take up your home space, customers can visit your studio and you can maintain your privacy, and there is a clear delineation between life at work and life at home.

Professional photography can be generally divided into two types: assignment photography and stock photography. Assignment photography can be any form or genre of photography whether it be portrait, product, food, advertising or event photography as long as it is a project given by the client. Most of the professional photographers work on assignment because it ensures that you will get paid either before or after the shoot. This, in a way, offers more financial security.

Alternatively, stock photography is taking photographs on the chance the image may be sold in the future. Usually when taking the perfect picture, you take several, if not dozens, of shots of any subject. These are called surplus photos, and they can be used in a number of other things, such as for newspapers, brochures, posters, calendars, web sites and many more. To save on expenses, a lot of clients opt to use stock photos instead of hiring a photographer for just this purpose. Since stock photos are often taken in a studio, you will be working in a controlled environment compared to assignment photography and there is more time for you to get your shots just right.

Whatever type of professional photography you plan on doing, just remember that the business aspect can be consuming and hectic, and you will have to work hard at it, as much as you have been doing in trying to capture those perfect shots. 


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